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Cheryl Erickson is for Running Illinois Governor...Notes from the Podcast Episode


RICK: My name is Rick Nappier, CEO, RPUSA LLC, National Campaign Advisor for Republican Governor, Congressional and State Legislator Candidates. I am pleased to have a guest Illinois Republican Governor Candidate, Cheryl Erickson.


Real People USA LLC is the campaign consultant for Chery Erickson for Governor.


Cheryl is an Army Veteran and a semi-retired firefighter in SW Illinois. Her military background took her to many countries as a combat photographer.

Welcome Cheryl to the RPUSA podcast.


CHERYL: Thanks Rick. I’m exciting to be a guest as I officially launch my campaign for Governor. And I want to thank you for helping me run for office. I had a lot of people and organizations who I thought would help me even after I signed a few agreements. But they haven’t come close to the work and support you have given me over the last several weeks.


RICK: Running for Governor is a big deal. Why did you decide to run?

CHERYL: Yes, Rick. It’s a big deal but when I thought about over several months, I figured that Illinois problems can be fixed by any group of people with basic management skills. Illinois problems are because of major incompetence and this push toward ruining America through socialism and communism.


Rick, it’s easy to destroy Illinois like J.B Pritzker has done if the intention is to bring pain, misery and destruction. Destroying something is very easy to do.


So for people or the media who may challenge my qualifications, I will just say that by removing J.B Pritzker, the solutions to fix Illinois does not take rocket science IF the leadership is the primary reason Illinois is in bad shape.


Plus, Rick, many Americans are noticing there is a sentiment across the U.S. to return to selecting everyday Americans to office, instead of well-connected men and women who may have made promises to big corporations, their friends or to China. And, I am including in this well-connected group members of the Republican Party who have let down the American people over the years. And, these so-called Conservatives…I can call them RINOs and traitors, turned their backs on President Donald Trump.


President Trump set the tone for American politics that will last for a long time in my opinion. Americans have grown a major distrust of Republican politicians who really have alternative, non-American agendas.


Just look at what happened in the state of Virginia with Youngkin winning as Governor, Jamaican born and Marine Corps veteran Winsome Sears winning as Lt. Gov, and Cuban-American Jason Miyares winning as Attorney General.


What this is telling me again, Rick, is Americans do not trust the retail Republican candidate who has been around the block a few times in politics. Americans better trust people like our Founding Fathers who were just regular people.


RICK: So what I hear you saying, Cheryl, is Donald Trump declared war on the Swamp…and the Swamp may include some Republicans.


CHERYL: That’s right. Just look at the 13 traitor Republican Congress Members who voted to impeach Donald Trump because of the manufactured Jan 6 event. Look at the handful of Senators like Mitt Romney, Liz Cheney, Lisa Murkowski, and others who took an Oath of Office to abide by the U.S. Constitution. They are essentially liars.


RICK: Cheryl, how did America get in the mess she is in today?


CHERYL: Ah, this is where the story gets interesting. And I’m so glad you know the background of what I’m about to talk about next. In fact, one of the reasons I selected you as my campaign manager is because you have a lot of private sector experience working at a Fortune 500 company in Los Angeles.

But most importantly, we share the same understanding how Saul Alinsky’s book, “Rules for Radicals” was used by Barack Obama in 2009 to fundamentally begin to transform America to a communist country.


Rick, every problem we have in American right now from these vaccine passports, businesses being destroyed, this critical race theory ideology being taught by K-12 teachers, people losing their jobs because there is not freedom of choice to take the vaccine, to inflation, to a destruction of the supply chain, etc, in Illinois and across the country has its origins in the book “Rules for Radicals”. In my campaign for Governor, educating and informing Illinois voters, in great detail, about Saul Alinsky and his book “Rules for Radicals” is going to be my topic campaign focus.



RICK: Cheryl, here is the background from the Saul Alinsky’s book, “Rules for Radicals”. There are 8 control points to derail American’s right to Life, Liberty and the Pursuit of Happiness. The 8 control points are:

  1. Control healthcare: if you control healthcare, you control the people.

  2. Poverty: Increase the poverty level as high as possible because poor people are easier to control and will not fight back if you are providing everything they need to live.

  3. Debt. Increase the debt to an unsustainable level. Then taxes can be increased so high debt and inflation will produce more poverty.

  4. Gun control. Remove people’s ability to defend themselves from the Government. Then, you can produce a police state.

  5. Welfare. Take control of every aspect of people’s lives (food, housing, income).

  6. Education. Take control of what people read and listen to. Take control of what kids learn in school. Think “Common Core” and “Critical Race Theory”.

  7. Religion: Remove the belief in God from the government and schools.

  8. Class warfare: Divide the people into wealthy and the poor. This causes discontent among the people, and you can then tax the poor.

  9. Additional class warfare items: divide the people into:

  • gender: man vs woman.

  • sexual preference: straight vs gay

  • race: black vs white

  • legal vs illegal citizen status

  • vaccinated vs unvaccinated

Here is the complete “Rules for Radicals” list from Alinsky from the Bolen Report.


RULE 1: “Power is not only what you have, but what the enemy thinks you have.”

Power is derived from 2 main sources – money and people. “Have-Nots” must build power from flesh and blood. (These are two things of which there is a plentiful supply. Government and corporations always have a difficult time appealing to people, and usually do so almost exclusively with economic arguments.)


RULE 2: “Never go outside the expertise of your people.”

It results in confusion, fear and retreat. Feeling secure adds to the backbone of anyone. (Organizations under attack wonder why radicals don’t address the “real” issues. This is why. They avoid things with which they have no knowledge.)


RULE 3: “Whenever possible, go outside the expertise of the enemy.”

Look for ways to increase insecurity, anxiety and uncertainty. (This happens all the time. Watch how many organizations under attack are blind-sided by seemingly irrelevant arguments that they are then forced to address.)


RULE 4: “Make the enemy live up to its own book of rules.”

If the rule is that every letter gets a reply, send 30,000 letters. You can kill them with this because no one can possibly obey all of their own rules. (This is a serious rule. The besieged entity’s very credibility and reputation is at stake, because if activists catch it lying or not living up to its commitments, they can continue to chip away at the damage.)


RULE 5: “Ridicule is man’s most potent weapon.”

There is no defense. It’s irrational. It’s infuriating. It also works as a key pressure point to force the enemy into concessions. (Pretty crude, rude and mean, huh? They want to create anger and fear.)


RULE 6: “A good tactic is one your people enjoy.”

They’ll keep doing it without urging and come back to do more. They’re doing their thing, and will even suggest better ones. (Radical activists, in this sense, are no different that any other human being. We all avoid “un-fun” activities, and but we revel at and enjoy the ones that work and bring results.)


RULE 7: “A tactic that drags on too long becomes a drag.”

Don’t become old news. (Even radical activists get bored. So to keep them excited and involved, organizers are constantly coming up with new tactics.)


RULE 8: “Keep the pressure on. Never let up.”

Keep trying new things to keep the opposition off balance. As the opposition masters one approach, hit them from the flank with something new. (Attack, attack, attack from all sides, never giving the reeling organization a chance to rest, regroup, recover and re-strategize.)


RULE 9: “The threat is usually more terrifying than the thing itself.”

Imagination and ego can dream up many more consequences than any activist. (Perception is reality. Large organizations always prepare a worst-case scenario, something that may be furthest from the activists’ minds. The upshot is that the organization will expend enormous time and energy, creating in its own collective mind the direst of conclusions. The possibilities can easily poison the mind and result in demoralization.)


RULE 10: “If you push a negative hard enough, it will push through and become a positive.”

Violence from the other side can win the public to your side because the public sympathizes with the underdog. (Unions used this tactic. Peaceful [albeit loud] demonstrations during the heyday of unions in the early to mid-20th Century incurred management’s wrath, often in the form of violence that eventually brought public sympathy to their side.)


RULE 11: “The price of a successful attack is a constructive alternative.”

Never let the enemy score points because you’re caught without a solution to the problem. (Old saw: If you’re not part of the solution, you’re part of the problem. Activist organizations have an agenda, and their strategy is to hold a place at the table, to be given a forum to wield their power. So, they have to have a compromise solution.)


RULE 12: Pick the target, freeze it, personalize it, and polarize it.”

Cut off the support network and isolate the target from sympathy. Go after people and not institutions; people hurt faster than institutions. (This is cruel, but very effective. Direct, personalized criticism and ridicule works.)


CHERYL: I’m going to use the same weapon Democrats used on Americans to Make Illinois Right Again. I’m going to connect every single problem in Illinois to the push towards socialism and communism. And, the education and information will include what happened during the Bolshevik Revolution where the Russian people and many countries in Eastern Europe were tricked into voting for socialists and communists.


Rick, Rules for Radicals is rooted in Marxism. There are many people in Illinois with roots in Eastern Europe. They know the story from their parents and grandparents. Many Jewish Illinois residents also know the story of their parents and grandparents who died during the Holocaust or barely escaped Hitler’s wrath.


So, yes, I’m running my campaign on giving Illinois residents the story behind the story of how Illinois was cleverly deceived by slick politicians who only want to control people’s lives. I can tell you now, Rick, that I’m going to win the Governor seat by telling people how we got ourselves in this mess.


RICK: So, in other words, your campaign for Governor will be a movement?


CHERYL: Yes, people may not be able to tell who to vote for…but they surely will know what they do not want…which is…any Governor candidate, Republican or Democrat, who even has a slight scent of socialism and communism.


I can win on this platform. And after I win, I can start looking at fixing the problems which have plagued Illinois like taxes, crime, budgets, pensions, etc.


RICK: But you didn’t mention election integrity. How can you assure Illinois voters that the Democrat cheating machine will not steal a victory from you?


CHERYL: Yes, I have a plan to minimize Democrat election skullduggery. This is why I need Illinois residents’ financial support through donations. Actually, I need national support from every American. If Illinois is fixed, then other states and Americans living in these other states also benefit because Illinois can move toward being less dependent on the federal government.


Building volunteer teams, spreading the word through grassroots channels cost money. My campaign Governor is not going to spend money on lavish hotels and restaurants to rub elbows with elite individuals. I’m not promising favors to anyone. I am running for the people of Illinois.


I will accept any donation. Even $5, $10, $15 dollar donations are awesome…if I can reach several hundred thousand people in Illinois or millions of people across the country.


I need donations to get my name on the ballot through my grassroots channels. Right now, the state of Illinois has not released petitions nor have they finalized the new districting maps. So I’m working right now on the phones talking to Illinois residents, business owners, parents with children, police officers, firefighters, restaurant owners, club DJs, clergy, etc.


The campaign will have MIRA t-shirts, caps and coffee mugs coming soon.


To donate, click the upper-left button on my website. My campaign phone is 779-243-1300. I really encourage people to subscribe to my updates using my contact page.


RICK: Any closing comments, Cheryl?


CHERYL: I just want Illinois voters to know that I’m nobody special. I just see a problem that needs to be fixed. And I believe Illinois residents have given the “experts” plenty of chances and opportunities to make Illinois a great place to live…and they have failed. Their time is up.


Please comeback to my website to listen to podcast episodes and read blog articles. You and will begin to expose the sinister nature of the book “Rules for Radicals” to educate and inform the people.


My campaign theme is: “I may no longer wear my uniforms, but I still work for the people.”


RICK: Thanks Cheryl for doing your first interview. And again, Illinois residents and Americans across the country to subscribe to my campaign to get powerful updates.

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